Review platforms are an important part of the on-line decision making process of consumers. They provide a platform for open exchange between businesses and individuals. This leads to greater accountability and incentivises businesses to earn their star rating by providing excellent products or services
The problem for many businesses face is that they:
- Do not understand reviews and review platforms;
- Do not have the resources to allocate a designated review manager;
- Do not have the skills to manage customer reviews effectively.
In most cases, all three points above are applicable.
Though there are a number of review platforms around the world, some of the most common ones are:
In some cases, customers can actually leave reviews for a business that does not have a page set up. This then creates a page representing the business without the business being aware. The company is left in the dark both about the existence of this new page as well as the content of the review.
Unfortunately, most businesses do not know how to respond to reviews whether they are negative or positive. This is a critical step to ensure the business maintain the desired image. Many business owners have replied angrily to negative or unfair customer reviews, only to end up with 100 more the next day in reply, which causes 100 times the damage.
A client of Internet Removals once likened review management to "the process of putting an octopus back in a box - every time you get one tentacle back in, another comes out". We couldn't agree more!
Internet Removals are specialists in online reputation management. They can efficiently and cost effectively take over all of your review management needs. They will provide timely and appropriate replies to your customers across all known platforms. In addition, they will report back to your business with information you can use including:
- General advice & recommendation;
- Risk identification & prevention strategies;
- Recommended escalations to customer service; and
They will ensure you have all other identifiable information that may be useful to your business for the purposes of internal improvement.
If you would like to find out more, please contact our team via email on [email protected] or call +66 033 005920.